Tuesday 12 June 2012

Some Research Results

In February this year, we launched our first survey and are already generating some interesting results......

Thank you to all the petite women that have kindly participated in this ongoing research.

We can tell you that the participants so far are mostly Professional women and aged between 16 and 57.

They reside across the globe: England, Scotland, Malaysia, India and China.

The most common petite height is 5'4" and the least common 5'0" (and under).

Over 80% of participants have problems finding clothes.

Over 60% of participants are concerned about the way their clothing may reflect on their body image at work and study (University/College).

Over 50% of participants have to buy child size/teenage size clothes.

Over 70% prefer not to buy child/teenage size clothes.

Over 80% have at some point left a shopping trip depressed.

To be continued................................